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Adriane G. Berg is a leading expert in marketing, consulting and sales training for companies seeking to reach the boomer and active senior markets. She has designed hundreds of seminars and acted as event consultant for top corporations, profit and non-profit organizations. She is spokesperson for VTech Careline™. 

Read important content she has written for the VTech Blog.

Learn more about Adriane.

Join Adriane Berg weekly on her blog talk radio shows.

Super Aging Radio        Click Here

Ageless Traveler Radio   Coming Soon

What We Do

At Generation Bold we help your company tap into and attract a very particular “psychographic.” The Bold!. Bold is an amalgam of two words, Boomer and Old. As the boomer ages, millions  take on a new and bolder life style. Certainly boomer retirement, if it happens at all, is very different from the retirement of current seniors. But boomers also act and see themselves as middle aged longer, often into the late 70’s.  Age in itself is a poor criteria for market strategy.  At Generation Bold, we look at “psychography”, how markets think and act, what they want and need. People ages 45-75 are unified, not by their chronological age, but by their enthusiasm for life long relevance and quality fo life. Whether you are in the health, financial, travel, consumer goods, service, housing or care-giving arena,

Let us help you Go Bold.